By Timothy S. Donahue
Top Takeaways:
- Leadership change: iSpire Technology has named Tuanfang Liu its sole CEO, ending the company’s co-CEO leadership model.
- North America focus: Michael Wang will serve as CEO of Aspire North America, overseeing regional operations and market development.
- Analyst outlook: BTIG initiated coverage of iSpire with a Buy rating and a $3.50 price target, citing growth in the company’s ODM business.
Nasdaq-listed vape company iSpire Technology Inc. has restructured its executive leadership, appointing Tuanfang Liu as the sole chief executive officer and creating a dedicated regional leadership role for its North American business.
The changes, disclosed in an SEC Form 8-K, eliminate the company’s co-CEO structure. Liu, previously a co-CEO, will now oversee iSpire’s overall corporate strategy, business development, and operations, while Michael Wang has been named CEO of Aspire North America, where he will focus on commercial operations and market expansion.
The company said the new structure aims to improve organizational efficiency by separating global strategy from regional execution. North America remains a key market for vaping products, despite rising regulatory scrutiny and competitive pressures.
The leadership transition comes as investment firm BTIG initiated coverage of iSpire with a Buy rating and a $3.50 price target. In its research note, BTIG said iSpire’s original design manufacturing (ODM) business offers a growth opportunity, allowing the company to leverage its engineering and manufacturing capabilities beyond sales of its own branded products.




